I am a Design Educator and Researcher interested in the intersection of Human Behaviour and Design 

My first exposure to human behavior happened during my psychology courses during my design doctorate. Never before have I encountered a discipline that fully explores the workings of the most magnificent creation of nature, the human mind.

 

A variety of exciting and challenging investigation techniques provide me with a direction to conduct my own experiments in order to understand human behavior. Starting small, I conducted multiple short experiments to answer some complex research questions, failing and succeeding along the way.

My research pursuits are centered on the marriage of design and human behavior and encompass a broad range of topics, including investigating the correlation between design and emotions, exploring data-driven design approaches, and more. My work prioritizes experimentation to obtain significant insights to guide design decisions rather than solely focusing on developing a finished product.